myTouch_now_playing.jpgWhen I think about my connection with music, I think about three impulses: the impulse to discover, the impulse to buy, and the impulse to share. Here at Pandora we’ve had the discover and buy bits covered for some time, but it’s been frustrating to use Pandora to share the music you’re encountering with your friends. You could send an email or embed a widget on MySpace, but in the age of Twitter and Facebook our offering has been pretty spartan. That all changed tonight.
With our new release we’ve added a sharing toolbar above the player so you’re always just a click away from sharing a song or a station with your friends on Facebook and Twitter. The first time you share on one of these networks, you’ll have to go through a series of pages that will connect your Pandora account with your Twitter or Facebook account. After that, it’s a just a simple click to share. When you post songs to Facebook your friends will be able to listen to samples right in their news feed. On Twitter we’ll post a shortened link to a page featuring just the song or station you shared.
This release also brings our station gifting feature to the foreground for the first time. Click the little present icon in the sharing toolbar and we’ll take you to a page where you can create an entirely new station to “give” to a friend. We’ll send it along to them in a fancy email, kind of like an electronic greeting card — or maybe more precisely, like a modern version of the mixtape.
Have fun playing with these new sharing features. Can’t wait to see what you discover…
PS: want to see what other people are finding and posting to Twitter? Try using this Twitter search link.


  1. Robert Marshall
    October 28, 2009 at 1:43pm
    When I click on the Sharing icons nothing happens in Windows 7 using Firefox 3.5.4 :-(
  2. Jack Simon
    October 29, 2009 at 6:39am
    How does one check on the listener's tuning in to any one of his created stations? and any further visits.
  3. mikemost
    October 29, 2009 at 1:34pm
    very cool Tom / Mike looking forward to more mobile benefits of pandora one
  4. Tory Lynnw
    October 29, 2009 at 5:12pm
    Exciting~ Any word on when/if we'll be able to update Facebook brand pages, too?
  5. Cindy Baum
    October 29, 2009 at 8:12pm
    My friends and I enjoy pandora very much.
  6. v�tements femmes
    October 30, 2009 at 12:57am
    My friends and I enjoy pandora very much.
  7. John M
    October 30, 2009 at 1:05pm
    99cents? Um, LAST FM 0cents
  8. JohnMH
    October 30, 2009 at 3:54pm
    While it's free, I notice on iPodTouch that the radio selections hang after about 6 songs and nearly every one after that. I any known issues? I'm typically running on a home WiFi.
  9. nano
    October 30, 2009 at 10:09pm
    It is providing with the tools to better measure your results on Facebook by opening up the analytics associated with sharing habits on Facebook. Users share the link on Facebook. Users "like" the shared story. Users comment on the shared story on Facebook. sers click back to your site from the story.
  10. MarkD
    November 01, 2009 at 9:26pm
    I'm with @Craig and @Barb on getting the Twitter & FB capabilties on the Pandora Desktop App. As long as you're considering that, a feature that would be cool (as a configurable option) is the ability to automatically post to Twitter and / or FB my Thumbs Up songs for a station.

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