Last month, we announced that we were teaming up with Snap as the first music streaming launch partner for Snap Kit, its new platform for developers, to bring Snapchatters a brand new, easy way to express themselves through music, while connecting with friends and family. We’re happy to share that this experience is rolling out to Pandora ad-supported and Plus listeners today! So now you can share what you’re listening to with any Snapchatter in the U.S., and any Snapchatter who receives your song card Snap will have direct access to Pandora’s music library!
Here’s how it works:
- When you’re jamming out to a song on the Pandora app, tap “Share” on the “Now Playing” screen.
- Select “Share on Snapchat”– each song will have a fun, colorful song card that celebrates the album artwork.
- Add the song card to your Story or share directly with a friend or group of friends.
- Friends who view your Snap can swipe up and listen to the song on-demand on Pandora thanks to Pandora’s Premium Access feature.
It’s simple, easy to use, and you don’t have to connect your Snapchat and Pandora apps!
If you’re a Premium or Android user, don’t worry we haven’t forgotten about you! We will begin to roll out the new product experience to you in the coming weeks.
—Laura Eng, Product Manager, Pandora