Every year, during the annual International CES in Las Vegas, we feel a certain sense of humbled achievement to share the showroom floor with so many of our consumer electronics and automotive partners. As one of the most widely used apps in the U.S., we are pleased to be able to partner with so many great companies to give you easy access to personalized radio on virtually all major automobiles and connected devices.
This year we feel doubly excited to be here with our growing number of automotive partners since the car is still the primary radio listening location for most adults. Thanks to our numerous auto integrations, Pandora is meeting our listeners’ mobile lifestyle by bringing the service directly into the in-dash entertainment system of nearly every major car manufacturer. For this reason, we were thrilled to announce Chrysler Group as our 20th auto brand partner earlier this week. Currently, there are 85 available vehicle models and 175 aftermarket devices with Pandora integration that are available for purchase.
This year we are featured in several CE and automotive partner booths including Kenwood, JVC and Ford. In particular, Ford’s dedicated satellite booth features hands-on demos with a new Ford Mustang that is integrated with Pandora. Ford is also giving out mini Pandora branded Mustangs to attendees – so if you’re at the show, be sure to pick one up!
CES has always been an exciting time for us to thank and appreciate our partners for enabling our listeners to enjoy their favorite music anywhere they want. From smart TVs to smartphones to cars, we are constantly working to bring Pandora to the people, wherever they might be.
Keep on listening,
Chief Marketing Officer