- Just in Time for Holiday Season, it is Now Easier than Ever to Give the Gift of Personalized Radio -
- Pandora One® Gifts are a One-Year Subscription to the Premium Version of Pandora internet radio -
OAKLAND, Calif. Oct. 5, 2011 – Pandora (NYSE: P), the leading personalized radio service announced today that Pandora One gift cards are available for purchase at all 1,762 Target stores nationwide and Target.com, marking the first time the Pandora One subscription is available for purchase in a retail outlet. The presence of Pandora gift cards is a result of a partnership with InComm, the world’s leading prepaid product and transaction services company.
Hitting store racks just in time for holiday shopping, the Pandora One gift card makes it easy and affordable for anyone to give the gift of personalized music and comedy. Each gift card retails for $36 and is redeemable for a one-year subscription to a Pandora One account from Pandora®, internet radio, which includes:
• No Advertising – Personalized radio completely free of any advertising.
• High Quality Audio* – Better sounding music with 192K bits per second audio.
• Easy Desktop Access – Pandora stations play right from the computer desktop, without opening a new browser window, through the Pandora One desktop application.
• Enhanced Customization Options* – Subscribers have the option of surrounding the Pandora tuner with a customized theme that makes the look of Pandora as personalized as the music.
*Currently only available on the desktop version of Pandora.
Said Tim Westergren, Pandora founder and chief strategy officer, “Target is an ideal partner for our first major retail launch because of their national reach. With the Pandora One gift card available exclusively at Target, this holiday season, gift-givers have yet another easy way to share the joy of personalized radio with friends and family.”
Pandora One gift cards make a thoughtful, affordable gift or stocking stuffer for family members, friends, co-workers and anyone who would enjoy having access to a truly personalized radio experience. Pandora is available everywhere via Internet-connected devices: computers, smartphones, tablets, connected TVs, Blu-ray players and speaker systems; more than 400 connected consumer devices stream Pandora. A single Pandora One gift card can be used to create up to 100 personalized radio stations that can be accessed through an unlimited number of connected devices.
“We’re excited to work with Pandora to bring consumers a convenient and easy way to get premium access to one of the most popular personalized music services on the market,” said Brian Parlotto, SVP of gift card and digital content, InComm. “We’re always looking to bring innovative products to market that help InComm push the prepaid market forward.”