Inside Song: Genre Through the Lens of a Songwriter

It happens, without fail, every time I carry an instrument in public. I’m usually at the airport. I’ll have a saxophone or a guitar strapped to my back because it’s too fragile to check underneath the plane. I ease it into the overhead bin and as I settle into my chair, the person seated next to me asks, with genuine warmth and curiosity, what type of music I play.

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What type of music do I play? I’ve encountered this enough times that you would think I’d be prepared with a quick, easy answer. After all, people only ask out of interest and kindness, they are not expecting a discussion of aesthetic philosophy and music theory. I should just politely say, “rock” or “jazz” and ask them what they do. But the problem is, I (and most songwriters I know) don’t think of the music we make in terms of genre. Read More →

Enjoy Pandora on Your Pebble Watch for iOS!

pebble_app_storeThe Pebble Smartwatch began its life with a simple question: what if a watch could pair with your phone and run apps right from your wrist?  We’re happy to announce that Pandora is now one of the apps that can be controlled from only an arm’s length away.  Starting today, you can download Pandora in the Pebble app store for iOS.  This is the first “wearable” technology device that Pandora is available on, so we’re excited to provide yet another way to take Pandora with you wherever you go.

Using the Pebble, you can view and change stations, thumb songs up and down, skip, play and pause tracks – all from your wrist!   If you already have a Pebble that is paired to your mobile device, you should get a notification that you can install Pandora, or you can start the install process at any time from the Pebble Settings Page. Read More →

Inside Song: Searching For A Perfect Song

As a musician and songwriter I understand the hard work, the agonizing over detail and second-guessing that goes into creating music. I respect anyone that rises to the challenge of wrestling with songs. But a third of the way into my workday as a music analyst, after closely listening to hours of music, my ears and brain can get tired. Songs can start to blend into each other. It’s amazing that my job involves spending the day with the thing I love most – music – but like a mid-afternoon cup of coffee, it can really help to have a pick-me-up, a surprise, something that perks up my ears.

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I prefer to have as few pre-associations with new music as possible. Promotional photos, Facebook pages, album art, can color my perception of a band – actually affect how I hear the music – so I try to listen as “blind” as possible. I’ve already piled on enough baggage just from the band name alone. I’ll bet you have some general idea of what you’d imagine Sküll Krüshr might sound like, or Lil’ Ca$h. Read More →

It’s The Most Musical Time of the Year: SXSW 2014

SXSW imageIf you have ever been to South by Southwest (SXSW) Conference and Festival, you know that 6th Street is like a musical pulse running through the heart of Austin.  Live music comes pouring out from every direction as attendees file down the closed off street, their ears guiding their next move.  For music lovers, it’s a magical experience.  At Pandora, we love getting to bring the thrill of discovering an artist to life through live performances, but we also don’t want you to miss out if you can’t make it to Austin for SXSW.  That’s why we’ll be live streaming all four days of our third annual Pandora Discovery Den. Read More →

Tablet Listeners: Fall Asleep and Wake Up to Your Favorite Music with Pandora!

In the past few months, we’ve launched two new listener-requested features on mobile that have received overwhelmingly positive responses: our Sleep Timer and Alarm Clock.  Today I’m happy to share that we released version 5.2 for Android, allowing listeners to fall asleep and wake up to their favorite Pandora music on their Android tablets in addition to their smartphones.

Just like on Android smartphones, the functionality of Sleep Timer and Alarm Clock will work the same across tablets (including Kindle Fire) that have updated to the latest version of the Pandora app.  You can find the Sleep Timer and Alarm Clock options in your settings drawer, located in the upper right corner of your Pandora app screen.

Settings w Alarm Sleep Timer Read More →

Inside Song: Guitar Twang, Cookie Monster Vocals and Other Crucial Minutia

Twenty people are silently gathered around a table, heads bowed in concentration, listening closely.

“Did you hear it?”

“I feel like I heard it, but only in a couple tiny parts.”

“Really? I can totally hear it!”

“Wait, play it again, I’m not exactly sure what we’re listening for.”

“No, no, no! I’ve got the perfect example. Here, check this out.”

Someone else cracks open a laptop, starts playing a different song at the same time, people chime in with their opinions, voices and music overlap, it gets heated, and suddenly we’re in full-voiced debate like a mob of British Parliamentarians.

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Pandora’s Music Analyst Team

The burning issue at hand: identifying and scoring guitar twang. You know, that sproingy nasal boing of a plucked string, often associated with Country music. Twang can be produced through picking technique, by location of the pick on the neck, by the choice of pick-ups on the guitar, or by the amplifier in use. Each of those twangs sound a little different. And what about twang on the acoustic guitar? What if a steel-string guitar is used to pluck a few twangy notes now and then so you know that greater twang exists, even if it’s mostly strummed? The brain kind of fills in greater twang awareness during the less twangy strummed sections. How should we acknowledge brain twang? Read More →

Inside Song: Taking Off The Blindfold

Screen Shot 2014-01-16 at 2.32.45 PMOne of my favorite things is to hear a band for the first time without knowing a single thing about them, not even their name. It’s like having someone put a blindfold on me, lead me somewhere, then pull it off. I have to figure out where I am sonically, how I got there, what’s around the corners and behind the closed doors. It’s part detective work, part speculation, part historical research, part forensic analysis. The warm distortion on the drums in the intro sounds like analog tape; this song might be from the 60s or 70s. The fast, downstroke strumming and grit on the guitars is influenced by punk, but when the vocalist comes in, her full, smooth voice and abstract lyrics give it a more modern feel. The breathy synths that enter on the chorus sound like a tongue-in-cheek reference to New Wave, placing the song in the contemporary indie-pop realm. But I’m only a minute-forty-five into a four-minute song. Anything could happen. A scratchy, atonal viola solo could tilt the whole thing further away from the mainstream. Maybe when I go to look up the band, I’ll discover they’re from the 80s, in which case the synthesizer thing and the intentionally dirty production would be revealed as forward-thinking. As much information as I pick up along the way, I won’t really know anything until I’ve heard everything. Read More →

Discover More Music with Personalized Station Recommendations

Music discovery has always been at the heart of the Pandora experience and today we’re thrilled to announce the launch of personalized station recommendations on both iOS and Android mobile devices.

Pandora had 76.2 million people listening to 1.58 billion hours of music just last month alone. When you layer on the more than 35 billion pieces of thumb feedback we have received since launching in 2005, it equates to billions of data points right at our fingertips. These valuable insights into our listeners’ tastes provide us with a deep understanding of what people love about music and enables us to power the best personalized radio experience for each individual listener.

Up until now, we have primarily been focused on making behind-the-scenes improvements to the playlist experience and we’re excited about the opportunity to apply our same methodology to this brand new Pandora feature. Read More →

Android Listeners: Start the New Year (and Every Day of 2014) by Waking Up with Pandora

Happy New Year!

Last month we released a new version of our Pandora app for iOS that included a top-requested new product feature from our listeners: an Alarm Clock.  The response from listeners using the new Alarm Clock has been overwhelmingly positive and today I’m thrilled to share that we’re releasing version 5.1 for Android that will now allow listeners on Android smartphones to wake up to their favorite Pandora music as well.

Just like the one we built for iOS, the Alarm Clock for Android includes key features like the ability to easily snooze.  When the alarm goes off, your music will begin to play with album art scrolling in the background. At this point, you can choose to keep listening to your music simply by tapping the song title or artist name on your phone screen, snooze or turn off the alarm. There are also a few notable features that are unique to the Alarm Clock for Android, including the ability to customize how often your alarm repeats throughout the week. Since you don’t have to keep the Pandora app running in the foreground in order for the alarm to play music when it fires, the Alarm Clock for Android is easier than ever to use. Read More →

1 Million registered users in Australia

We are really excited to announce that we have officially hit 1 million registered users in Australia, in just under a year since we launched here. This means every 30 seconds someone new is discovering Pandora in Australia – and on average listening with us for over 2 hours a day!

Thanks to all our listeners for being with us. Come and join the conversation with me over on Twitter #PandoraAUS or facebook.com/pandora