Pandora One Subscription Changes

UPDATE:  You’ve asked and we listened.  We are excited to announce that as of today, December 2, 2014, the option to be billed annually is back and available for purchase from your computer.  We’re constantly working to make Pandora One the best possible experience and we are dedicated to providing you with the best personalized radio in the world.  Thank you for your passion for our service and for your support.

For more information on the annual plan click here.


Over the next couple of months, we will be implementing some changes to our Pandora One subscription plan so that loyal listeners can continue to enjoy a premium, ad-free Pandora experience.

Screen Shot 2014-03-18 at 1.37.00 PMWe’ve been fortunate to be able to offer Pandora One at an affordable price since its debut in 2009 at $36 per year and later with the introduction of a monthly subscription for only $3.99 per month. Over this same period, the costs of delivering this service have grown considerably. For example, the royalty rates Pandora pays to performers via SoundExchange for subscription listening have increased 53% in the last five years and will increase another 9% in 2015.

In order to continue to provide an ad-free listening option, we are implementing some changes to the way we price Pandora One, including a modest price increase for new Pandora One subscriptions:

  • Existing Pandora One monthly subscribers that remain active will not experience a price increase at this time and will continue to pay $3.99 per month.
  • For new subscribers, the subscription price will change to $4.99 per month starting in May.
  • Existing annual subscribers that remain active will migrate to a discounted loyalty price of $3.99 per month at their next renewal period.
  • We are ending the annual subscription option.

Beginning this week, annual subscribers approaching their renewal date will be notified as the update is applied to their subscription. Monthly pricing for new subscribers will take effect in May, allowing time for new subscribers to take advantage of discounted loyalty pricing if they subscribe before then.

Our listeners are our top priority and, while this affects only a small percentage of our listeners (3.3 million subscribers of more than 250 million registered users total), we hope that you understand why we have taken these steps. Our goal is to continue to be your go-to internet radio destination and enable you to hear the music you love wherever and whenever you want.


The Pandora Team

1,119 thoughts on “Pandora One Subscription Changes

  1. My pandora account is with my friends credit card # I want to switch it over to my credit card what should I do

  2. I paid to upgrade my Pandora on 5/19 but continued to have ads. I then received another notice to upgrade which I did today for another $4.99. I contacted Apple support, and they advised that my account would be credited for one of the months. However, my credit card was charged AGAIN today. I’ve contacted them again, but they instructed me to also contact Pandora. I want this resolved IMMEDIATELY!!!

  3. I love Pandora and have been a subscriber for years. As my life has changed I’ve started to wish you had the option for multiple simultaneous devices on one account. You see, I listen on my laptop, or streaming through my phone while I drive. But I also have it setup on my home stereo, which my Kids love to turn on. When that happens I start to get nasty emails about overusing the subscription. It seems like if there was a plan that raised the number of simultaneous streams that would be the ideal.

  4. I have been a loyal pandora one member for over a year. I use this for my business. I just received an email that stated my membership has been transferred. What in the world happened and how do I get it changed back??

    • Hi Dolores, please email our support team for some help if you’re still having issues: -Katie

    • Hi Cagney! If you subscribed through iTunes or Google Play, you’ll need to cancel the auto-billing through them. Could you please email us so we can take a look and give you specific instructions on how to cancel your subscription? -Kim

  5. I never signed up for pandora one ever!!! And i would like to pay for it but my pandora one free trail was started free for 7 days without my knowledge how do i cancelle this i dnt wana be billed or have to pay for somthing that i never signed up for

  6. I appreciate the Pandora service but I’m using it less and less as I’m spending more time with Apple Music, only because it offers offline. I need offline music. I would like to see Pandora offer an offline option. It would be well worth an additional $10 a month, a great way to increase revenue for the company. Please consider offering offline soon. – Thanks

    • I would agree, especially if this would allow me to listen to some form of Pandora when I am in a country which doesn’t stream Pandora

      Thanks for a great service.


  7. I have been a long-time paid subscriber, and my credit card on file just expired this month. I was just notified of this today, and when I went in to update my credit card it is telling me that I have to start a new subscription at the $4.99 rate when previously I was only paying $3.99 + $0.28 per month.

  8. I had no idea Pandora charged a fee for the app at the iTunes store until I received the notice via email informing me I had purchased a 3 day pass! BS it is NOT clear at the iTunes store what is being purchased! I was under the impression Pandora was free internet radio. I cannot find a option to delete or make sure I am not subscribed and will continue to be billed to my cc under my iTunes account. Thanks Pandora for being a rip off.

    • Hi Marie – we’re still working on the licensing to expand to other countries. Thanks for your patience in the meantime! -Kim

  9. I noticed a repeatable charge on my card for $99 from something called Pandora Effect. Is this Pandora radio, and why $99????

  10. Pandora thru my television has not worked in over a week. I’ve checked your website and can’t seem to find an answer. It also quit on my Android cell phone but it is now working.

  11. I wasn’t able to access all music using spotify because of my location. But I signed up for arcvpn and can switch between regions to access all the music.

  12. I’m being charged like a new user. I have been using Pandora for quite some time and doing the ad-free option. I have absolutely loved it. Would you be willing to look at my profile to see if I qualify / and am able to keep my existing charge of $3.99/mo.?

  13. Seems like you guys are really trying to shove Pandora One down peoples throats. I’ve been using Pandora for quite a long time, putting up with the ads. Now, you’ve more than quadrupled the ads, and play 2 back-to-back on the ‘free’ service. Are you guys getting ‘Microsoft/Windows syndrome’? There are other alternatives for streaming that won’t require me to subscribe, and won’t bug me with double ads every few songs.

  14. I have had a monthly Pandora One subscription at $3.99 a month since July 2013. Pandora cancelled my subscription on November 1st stating I have been issued a refund. My subscription was paid through my AT&T bill and they said nothing was wrong on their end. I DID NOT request my subscription to be cancelled. If I try to upgrade now I’m forced to pay $4.99 a month. Why was my subscription cancelled?

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