Dear listeners -
After months of furious development, this morning we’re launching a major new initiative on Pandora.
As you may know, we’ve tried for a while now to figure out how to incorporate the more social aspects of music into our service. Sharing music is, after all, one of life’s great pleasures.
The idea behind today’s update is to make it really easy to share your Pandora stations and music discoveries with your friends – and vice versa. Now your friends can be a daily source of inspiration for new stations and music discovery. I’ve been testing out the service while we were developing it and I have to say it really brings a wonderful new human dimension to the listening experience.
To make this truly easy for you, we’ve partnered with the experts at Facebook. Starting today, you can easily link your experience on Pandora with your friends on Facebook. This quickly brings your Facebook friend list into Pandora along with your Facebook profile picture. It quite literally puts a whole new face on Pandora.
Know that this is entirely optional. Even though we’re excited about the new dimension this adds to Pandora, we want to be very respectful of your privacy. If you don’t want to bring your Facebook world into Pandora, just opt out. It will disappear forever. Period.
As always, and maybe on this one more than ever, we’re eager to hear what you think.
P.S. For more detail, feel free to check out: blog.pandora.com/faq/contents/10010.html