This is a very sad day for Pandora, and for me personally. Today we reduced our staff from 140 to 120 employees. Like virtually every company, Pandora is not immune to the challenges presented by the current economic turmoil. We are trying to react quickly and responsibly to the new environment.
We cherish our employees. We have painstakingly built a team that I am tremendously proud of – there’s not a person in our company who hasn’t contributed substantially to what we do, and who we are. The twenty folks we let go today were no exception.
I started this company nine years ago. I lived through some very tough times back in 2001-2002. But letting go of an employee will, for me at least, always be the most gut-wrenching thing there is. We tried our best today to treat these friends and colleagues with great understanding, and with as much financial support for their transition as we can afford.
There are tough times ahead for the economy, but our listenership is growing rapidly, the Internet radio royalty rate resolution seems finally near, and the explosion of mobile devices like the iPhone are opening up a world of opportunity for internet radio to expand off the desktop. Moreover, our ad sales are growing so well that, not only did we not make any reductions there, we need to continue to hire more.
It’s just hard to be excited about all that today.
Tim (Founder)


  1. mio
    October 16, 2008 at 11:50pm
    Tim New to the blog, but I've been a grateful visitor for a while now and have turned on anyone who would listen about your site. But I keep wondering: when are they (you) going to monetize? I've been waiting for you guys to hit me up for a fee or donation, as so many great sites do. I pay for cutting edge news -- I would gladly subscribe to pandora. Tweak that business model. I would hate to see you go away. Just selfish.
  2. Nate
    October 17, 2008 at 3:25am
    I started paying for Pandora a while ago because I love the product so much that I thought I should. This is one of the few times I've ever said that when there was an ad supported free version. Now I guess my stupid question is, which model provides you with more income? I love pandora and have used it nearly everyday since I discovered it. Thank you for an amazing product and I hope things get easier for you guys.
  3. Jonathan Schwartz
    October 17, 2008 at 3:58am
    Ever wondered why CEOs and founders never lay off themselves? Sorry, couldn't resist :-)
  4. Joy
    October 17, 2008 at 4:07am
    why can't I get pandora on the sprint palm centro.... I'm so bummed....
  5. Lek
    October 17, 2008 at 6:44am
    And... Is it any possibility you re-open the site for all the non-US listeners? The more users accessing your site the more incoming you earn. I don't know about these legal issues, but it should be a win-win action. You earn more money, artists earn more money and RIAA earn more money (for nothing) if local RIAA (SGAE in Spain, i.e) doesn't want to allow this.
  6. Mitren Chinoy
    October 17, 2008 at 7:47am
    Pandora is the best online music player I have ever used. I wish good luck to the company, its employees, and the employee who were let go. In these economic times harsh decisions are required and those decisions pave a path for the company's future. To the employees who were let go, please do not hold a grudge against Pandora. I have never seen the founder of a company write such a compasionate message about their actions. Please hang in there and you will find something that will make you happy and hopefully allow you to prosper.
  7. Travis Selsor
    October 17, 2008 at 9:04am
    As a small business owner myself I definitely feel your pain. Keep the faith! On another note, I am a Blackberry customer that will soon have the Blackberry Storm. It has steaming capabilites with it's new OS as well as the Bold. Any ideas when we can expect an app? It would be a huge infusion of customers as Blackberry users make up 42% of all smartphone users in the US as compared to 5.2% for the iPhone. Thanks again and good luck!
  8. Joanna Kane
    October 17, 2008 at 10:55am
    I whole-heartedly agree with Paul. Let your fans know how we can help!
  9. Celeste
    October 17, 2008 at 12:13pm
    Hey My friend Bitsy works for Pandora. She is great at getting the word out about the site. It has CHANGED my life. the BEST music experience EVER. ALL day long !!!!!!!
  10. Ken Phillips
    October 17, 2008 at 12:28pm
    Sorry to hear this. On the other hand I switched to a few weeks ago as I could never solve the problem Pandora had with stopping songs midway through and starting a new song. I like Pandora's feature set and interface better, it's just not as reliable.

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